Entrepreneurship : Successfully Launching New Ventures , Updated 6e, Global Edition

Barringer , Bruce

Edition – 6th ed

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DIGITAL UPDATE available forSpring 2021 classes. For courses in entrepreneurship. Learn about the entrepreneurial process through real-world examples. Entrepreneurship: Successfully Launching New Ventures explores the allure of entrepreneurship,teaching students how to successfully launch and grow their own business. Usingreal business profiles of inspiring young entrepreneurs, the text engagesstudents through relevant examples they can easily relate to. The 6thEdition examines entrepreneurship through an easy, four-step processthat clearly outlines both the excitement and difficulty of launching a newcompany. Careful to identify failures as well as successes, the text is a guide to starting a new business.

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